Mindspins uses the design methods and techniques from the field of Service Design during the creation of many of its projects. This way of working is about designing for and by people. In Service Design projects, we look at the organization through the eyes of the customer so that the designed strategy perfectly matches the needs and expectations as well as those of the customer.
Moreover, this method has a holistic approach. This means that the interests and ideas of employees (who work behind a counter, for example), management and other parties are also intensively involved in the design project. This creates refreshing ideas that are widely supported within the organization and that customers get excited about.
Lean Service Design is a variant of Service Design often used by Mindspins. The value of the Lean Startup, Agile methodology and Design Thinking is to work from an MVP (Minimal Viable Product), testing ideas throughout the process using prototypes with users and stakeholders.